I was invited to attend the Mazda CX-80 event at Amber Lakes just off the M25 near Heathrow airport. I stopped to take some pictures in a lay-by on the complex before joining the public highway and noticed a display board on the edge of the lakeside.

SGMW Latest: SGMW 2025 NEW YEAR HONOURS AND THE WINNERS ARE…

This informed that it was the location of a scene from the 007 James Bond film View to A Kill, where the dastardly villains Christopher Walken and Grace Jones tried to dispose of the drugged unconscious bodies of Roger Moore and Patrick Macnee in a Rolls Royce.

But I digress. The CX-80 is Mazda’s new flagship model and the latest from the Large Product Group, which includes the CX-60 and both models share the same longitudinal front engine rear wheel drive mechanical layout, with the added bonus that all CX-80’s are 4WD.

This seven-seater has had the wheelbase increased by 250mm to accommodate those third row of seats, with the middle row coming in a configuration of three-person bench seat or two captain’s chairs with walk through ability or the option also of fixed centre console. It also gets its own heating/cooling controls and USB ports.

There is a choice of two engines, and I am pleased to see that Mazda for one has not completely thrown the diesel engine in the dustbin, by offering a silky-smooth 6 cylinder engine of 3.3-litre capacity. This e-Skyactiv D mild hybrid (MHEV) produces 254PS and 550Nm of torque. The other option is a plug-in hybrid (PHEV) with a 2.5-litre e-Skyactiv petrol engine with an EV range of 38 miles. 

As someone who tows a caravan, I was interested to see that the towing limit of 2,500kg is the same for both engine types and would personally prefer the diesel engine, although this would be the more expensive option. On a like-for-like basis, the base Exclusive-Line model prices are £52,205 (diesel) and £49,670 (petrol).

All CX-80 models feature Mazda’s new eight-speed automatic transmission with Normal, Sport, Off-road and Towing mode, with PHEV having an additional EV mode and the CX-80 is the first Mazda to feature a trailer hitch view camera. Each mode sees the instrument display change to a different colour, and it did amuse me that for Towing/Off Road it turns brown!

The range encompasses five trim levels of Exclusive-Line, Homura, Takumi, Homura Plus and Takumi Plus, with prices starting at £49,670, to the range-topping Takumi Plus at £59,165. Two new colours have been added in Melting Copper and Artisan red.

Driving the CX-80 is a pleasure. The auto box handles the engine power well and the diesel goes about its business in a more refined way than the petrol PHEV. 

My only gripe with the interior is that all the second and third row of seats do not completely fold flat for a level load space.

The interior is smart and well equipped and I like the heads up display and plenty of physical switchgear, rather than constant tapping of the 12in central screen. 

Amazon Alexa in-car voice control can take over a lot of these functions for air con control, sat nav destination, music and weather etc.  The equal-sized digital dashboard is clear and distinct.

The 360 degree view monitor with see-through view is a useful feature as it displays an image of front, side and rear and provides a display of the vehicle though it is transparent and is available as standard on Homura Plus and Takumi plus, and an option on others.

Safety features abound, with a plethora of airbags as standard. Lane keep assist, traffic sign recognition, blind spot monitoring are all included and making their debut on the CX-80 are cruising and traffic support, unresponsive driver support, smart brake support with new head-on collision mitigation and emergency lane keeping with new head-on traffic avoidance.

In addition, a new driver assistance system, the rear seat alert, notifies the driver of objects or passengers still in the rear seats when getting out of the car. 

I experienced two of these while driving the CX-80: The head-on collision mitigation, when a car was parked close to a junction I turned right into, and driver attention alert, and both are useful bits of kit to have onboard.

2025 Mazda CX-80: gallery

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An excellent turnout of 20 members made the trip to the National Motor Museum at Beaulieu in Hampshire. On the day, a total of 29 PR friends from fourteen brands were in attendance, all helping to support what was an excellent event for the group. 

Southern Group Happenings: July 2024

A total of 31 cars were available to test drive, with a varied mix of the latest EVs, rugged off-roaders and pickup trucks, and a stunning array of classic heritage models:

Abarth – 500e Convertible

BYD – Dolphin, Atto 3 and Seal

Fiat – 600 Hybrid and 600e

Ford – Capri L, Puma Racing

Genesis – GV60, Electrified GV70, Electrified G80

Honda – Civic Hybrid, Civic Type R (FK2), S2000

Ineos – Grenadier 3.0 petrol and 3.0 diesel

Isuzu – D-Max AT35 Arctic Trucks, D-Max AT35 Mudmaster

Jeep – Avenger MHEV

Kia – Stinger GT-S, Picanto Strike (Mk1), Picanto GT-Line

Lexus – LBX

Mazda – MX-5 Heritage and MX-30 R-EV Edition R

Toyota – Prius Gen1 and Corolla Excel 1.8 Hybrid

Volvo – P1800, 262C, 850 T-5R and XC90 V8

As always, SGMW members brought along their own cars to display on the day. The classics were better than ever this year with a vintage Volkswagen Beetle ‘Herbie’ tribute (the Douglas Special), a stunning Alfa Romeo Giulia 1300 Ti, and an immaculate Mazda Eunos. The modern era was also equally well represented, with a varied mix of cars including an Alpine A110, a Volkswagen Polo Blue GT, a Jaguar XF Sportbrake, a Saab 9-3 convertible, and an Abarth 595. 

SGMW Heritage Day: best car winners

As is now tradition, attendees vote for their favourite member’s car and manufacturer’s car of the day. 

This year, Stu Bird’s Volkswagen Beetle ‘Douglas’ took the members best car prize – with Stu’s authentic Herbie tribute build dubbed the Douglas Special, wowed everyone thanks to the way it looked, sounded, and the huge amount of intricate details it contains that match the original movie hero car. 

This year’s marks the third time in a row that Stu has won the best member car award, which have all been won with different vehicles. Stu said that for 2025 Heritage Day, he’ll give the rest of the group a chance: “[After] winning three in a row, I promise, as my constitution to the group, that next year I’ll come in one of the lesser of the Birdy Fleet of Broken Dreams vehicles.”

For the best manufacturer car, the stunning Volvo P1800 took first place, a worthy winner that had members lining up to drive it all day long – even if it did lose a hubcap on the day (sorry about that Volvo!). The SGMW quiz went down to a tiebreaker question, with long-standing group member David Wilkins named as the winner, although in his absence, Peter Nunn took the prize of a box of chocolates. 

While the SGMW Heritage Day is a day for members to test an array of cars, it is also a popular social event for PRs to catch up with group members.

Simon Branney, Genesis Motor UK head of PR and communications, said: “Definitely one of the highlights of the summer, if not the whole year, is the SGMW heritage driving day. Even though there are no Genesis heritage products, as we have only been going for three years, the group has been very welcoming and supportive of the Genesis brand, product and team.”

“It’s a super-relaxed day with super-friendly journalists and even super-friendly PR colleagues – it’s an easy win for both the group and the PRs that get to come to it.”

“I’m looking forward to Genesis continuing to attend this event for many years to come.”

Will Rees, Kia UK press officer, said: “It is a nice, chilled-out event and a great day out of the office”.

“It is about getting to chat with other PRs and a lot of SGMW members we don’t see regularly on driving days. It is nice to catch up with everyone.”

Rachel Goodwin, head of PR for BYD in the UK, said: “It was a great day. It is really useful for PRs to drive competitors’ products and useful for us to keep in touch and see all you guys and making sure everybody is driving our cars”.

“We are trying to build a brand so we need to be in as many places as possible.”

As always, the Heritage Day wouldn’t be possible without those who came along to support the event. Everyone at the SGMW would like to offer a massive thank you to all the PRs for their amazing support, who all went above and beyond to ensure group members had a wonderful array of cars to test on the day. Ian Robertson, SGMW Chairman, said: “Though the New Forest rain tried to dampen spirits, I reckon this year’s driving day at Beaulieu was the best yet. It was so lovely to welcome some new brands to the day, like BYD, Ineos and Isuzu, as well as welcome the marques that have been supporting the event year after year.”

“The joy and excitement on the faces of many of the younger PR people as they climbed behind the wheel really was a sight to behold.”

“As Chairman of the group for another two years, I’m looking forward to welcoming everyone back again next year. Same time, same place.”

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The SGMW annual awards, the first of the year, recognise the outstanding efforts of manufacturers, PR teams and individuals who excelled with magnificent models, memorable motoring and help SGMW members over the past 12 months.

The awards are voted for by SGMW members, many of whom have experienced the news cars at manufacturer launches and driving days, and attended the Society of Motoring Manufacturers and Traders (SMMT) north and south test days.

SGMW chairman Ian Robertson said: “Our New Year Honours are held in high esteem by the manufacturers and their PR teams. Winning one is a great way to kick off the new year.

“This year there were some really tight results so it was a good job that most of our members voted in as many categories as possible.

“Electric vehicles are gaining a big foothold in the new car market so it is no surprise that they were popular choices in the three categories for vehicles.

“But don’t write off petrol and diesel cars just yet as traditional internal combustion engine models also found favour with our electorate,” he added.

And it’s also new year, new award.

The SGMW is launching a new accolade, the Chairman’s Award, to honour someone who has given extraordinary service to the automotive industry, a particular manufacturer, or been a very special friend to our group.

To recognise his sterling service to the industry, the first Chairman’s Award goes to John Handcock, Head of PR at Citroën, who retired in November 2023 after more than 30 years with the French brand. Having previously worked within the sales, product, and fleet departments, he joined the press office in the summer of 2009 and has been a good friend and supporter of the Southern Group of Motoring Writers over the years. SGMW Chairman Ian Robertson commented: “John Handcock will be an extremely hard act to follow and has been a brilliant public relations leader and friend. On a personal note, I will miss him enormously, with it feeling like the end of an era. On behalf of the Southern Group of Motoring Writers, we send our sincere best wishes to him for his retirement from Stellantis.”

The full results for the SGMW New Year Honours 2024, with opinions from voting members, are:

BEST PR NEWCOMER – someone who made a special impact in liaising with the media during the past year and is either new to the industry PR scene or has taken on a new role/position.

Winner – Lucinda Inggs (Stellantis)

“She was an absolute star during a very long day travelling to Paris to see the Citroen eC3, coping with all sorts of delays, traffic and other problems.”

Runner-up – Brad Beningfield (Honda UK)

BEST PR OFFICE – awarded to the operation consistently delivering the best all-round or forward-thinking service to SGMW throughout the year.

Winner – Kia UK

“Always helpful, you are always assured a high standard of service from the Kia UK press office and, with specially-organised driving days for the Southern Group of Motoring Writers, we get to sample the latest vehicles in a relaxed environment.”

Runner-up – Toyota

THE SGMW OBE (OPERATING BEYOND EXPECTATION) – for acting above and beyond the call of PR duty during the past year. It can be for consistent high performance, a memorable one-off effort or a thoughtful gesture towards one of our members caught in a bind.

Winner – Graeme Fudge, PR director, and the Mazda UK team

When a deadly earthquake forced Mazda’s Epic Drive through the Atlas Mountains to be cancelled, Graeme, his team and their paramedic headed to stricken remote villages in their vehicles to deliver their supplies of bottled water and help emergency aid workers in the early stages of the response to the disaster.

‘DARK HORSE’ OF THE YEAR – a car that surprised SGMW members, either by its arrival or just how good it was.

Winner – BYD Dolphin

“A surprisingly complete electric car from a newcomer to the European market. The Dolphin is an excellent value family EV package with a highly-usable driving range and an interestingly-styled interior.”

Runner-up – Abarth 500e

ONE TO WATCH – the car that SGMW members most look forward to driving in the coming year.

Winner – Dacia Spring

“I was very impressed driving the Dacia Jogger so I’m looking forward to seeing what Dacia’s first small EV will be like.”

“This cute city car, likely to be the UK’s cheapest EV, is going to be a tempting runabout and entice more people into electric motoring.”

SGMW CAR OF THE YEAR

Winner – Jeep Avenger, top

“Totally new concept power for this American icon. Although I was hesitant about it when I first drove it, the more I did the more impressive it was for overall driver satisfaction. Really surprising in my view.”

2024 SGMW New Year Honours: Gallery

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The annual event was again held at the National Motor Museum’s corporate marquee at Beaulieu in Hampshire.

A splendid turnout saw PR friends from eight manufacturers join 23 SGMW members for a day of motoring memories and convivial conversation.

The following cars were available to drive from manufacturers:

• Ford – Mark 1 Transit van, Capri 280 Brooklands and Explorer SUV.
• Genesis – three electrified GV70s.
• Kia – Stinger GTS and Mark 1 Picanto.
• Lexus – IS-F and RX500h F Sport
• Mazda –  Mark 1 and 4 MX-5s.
• Porsche – Taycan, Panamera and 911 Carrera T.
• Toyota – Corolla Coupe GT AE86 and GR86
• Volvo – P1800ES, 240 GLT estate and S90 Executive.

SGMW members also brought their own heritage vehicles including a Volkwagen Westfalia camper van, Mazda MX-5s, an Alfa Romero Brera, Alfa Romeo 146, Saab 9-5, Peugeot RCZ and Porsche Cayenne.

And it was Stuart Bird’s crazy VW camper that won members’ car of the day while Ford’s 1965 Transit was voted car of the day and loved by everyone who drove it.

The heritage quiz was won by SGMW member Phil Huff with a score of nine out of 10.

The SGMW Heritage Day is also a social occasion and a popular event on the motoring calendar with manufacturer PRs.

Dan Sayles, Kia UK head of press and PR, said: “It is such an eclectic mix of new and old. There is nowhere else that you could drive this selection of cars.

“You can jump out of a Mazda MX-5 Mark 1 into a Volvo 240 estate and a Porsche 911. It is not available anywhere else.

“We PRs never spend time together so it is a good opportunity to catch up and discuss things.”

Simon Branney, Genesis Motor Europe head of UK PR and communications, said: “The SGMW Heritage Day is one of my favourite events of the year because it is so relaxed. Everyone is so friendly and so approachable.

“You just come along and have a lovely time. It’s always a pleasure to the with the Southern Group of Motoring Writers.

“It’s a great venue, everyone gets involved and are super excited to be here. Everyone gets excited about the heritage stuff and old cars.

“It’s an opportunity for people to bring their olds cars and you don’t get to see these very often. It’s the only heritage event on the motoring groups’ circuit and brilliant.”

Volvo was making its debut at our annual heritage day and Barnaby Jones, UK product communications manager, was enjoying the atmosphere.

“It’s great to catch up with people you might only see once or twice a year.

“It is a nice, relaxed and informal event and people come and go as they please and drive what they want. How popular our cars have been even surprised us.

“We see members of the Southern Group of Motoring Writers two or three times a year and, at other events, we can’t always talk or catch up. It has been nice to spend quality time with you all and have a good catch-up and talk about what is new for Volvo.”

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Sue, who was a pioneering force in motoring journalism, a long-standing SGMW member and former chairman, passed away in November 2022 after bravely battling Motor Neurone Disease.

To celebrate Sue’s contribution to the world of motoring and the SGMW, members agreed that this year’s annual karting event would take place in her honour, renaming it the SGMW Sue Baker Memorial Karting Grand Prix with the Motor Neurone Disease Association as its nominated charity.

Fifteen teams entered – with last year’s winners Gazoo Racing competing against BMW, Genesis, Honda, Ineos/PFPR, Kia, Lexus, Mazda, Newspress/Loop, Nobull, Porsche, SMMT, Toyota, Volkswagen – along with the Southern group team entry, Volvo by SGMW.

From the moment the lights went out, every one of the teams dug deep with some very committed racing.

The early pacesetter was the Porsche team, trailed by SGMW by Volvo in second and Gazoo Racing in third. In the early stages, the SGMW’s own Sean Ward set the pace with a fastest lap time of 49.868 seconds.

After nearly 50 laps, Nobull had broken into the top three only a couple of seconds behind SGMW by Volvo by SGMW in second place, while the Porsche team was showing strong pace in first place, quickly establishing a lead of nearly 12 seconds.

Soon after, Nobull battled into first place – with Porsche, Gazoo Racing and SGMW by Volvo regularly swapping places to make up the top four – with all showing strong pace to separate themselves from the rest of the field.

By the end of the two-and-a-half-hour race though, the Porsche team claimed victory with a brilliant fightback to complete 161 laps by the chequered flag and take the coveted SGMW Karting GP Trophy.

In second place, Gazoo Racing finished only 14.3 seconds behind the winner. It completed the same number of laps, while the Volvo by SGMW team took a well-deserved third place completing 159 laps.

All of the top three teams set the pace throughout the race with only a few tenths of a second separating them for the quickest lap of the day.

Overall winners Porsche recorded a time of 47.989 seconds, with second place Gazoo Racing just ahead with a time of 47.704.

Both were denied the bragging rights by SGMW by Volvo driver Sean Ward, who set the fastest lap of the day with a time of 47.648 seconds in the final stint of the race.

The race finished with SGMW treasurer Chris Manning handing over a cheque for £4,850 to the Motor Neurone Disease Association (MNDA).

SGMW chairman Ian Robertson said: “A huge thank you to everyone who was involved in organising the karting event.

“But, more importantly, thanks so much to everyone that supports the event, donates the money, participates in racing and who helped us to raise a whopping £4,850 for Motor Neurone Disease in memory of our dear friend and colleague, Sue Baker.

“Since we started the annual charity karting event, we have now raised more than £30,000. It’s thanks to our colleagues in the industry that this has been made possible.

“As chairman of the Southern Group of Motoring Writers, I thank you all from the bottom of my heart.”

The top picture shows Stuart Bird, a leading light of the SGMW karting organising team, and Sarah Armstrong, MND Association south east regional fund-raiser, with the £4,850 cheque and other SGMW members.

To learn more about the MNDA’s fantastic work visit www.mndassociation.org

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More than 20 members are attending our SGMW Heritage Day at the National Motor Museum at Beaulieu in mid-August.

It will be the fifth time the group has hosted the event at the historic motoring venue with manufacturers bringing heritage models and modern counterparts.

Kia UK, one of the manufacturers attending the Heritage Day, is also hosting a driving day for the SGMW the previous day. Members will drive the latest cars from the Kia range, including electrified models.

Members are staying overnight at Burley Manor, in the heart of the New Forest National Park, so the Kia driving day will be followed by the SGMW’s AGM.

SGMW secretary and Heritage Day organiser Chris Rees said: “It promises to be a really, really good turnout of members.

“To get two-thirds of the total group membership in the summer holiday season for two days of events is excellent.”

Altogether 12 manufacturers are supporting our Heritage Day.

Eight PR teams – Ford, Genesis, Kia, Lexus, Mazda, Porsche, Toyota and Volkswagen – are attending in person while BMW, Citroen, Honda and Skoda are supplying cars.

The picture shows last year’s star cars. Car of the day went to the Jeep CJ-7 while Mark Bursa’s Kia Pride was judged best members’ car.

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